Surya Roshni Managing Director Mr. Raju Bista said that keeping in mind the long time demand from the channel partners and 2 lakh strong retailer network, Surya now launches Home Appliances in the Indian market. The range of products launched in the first phase are Water Heaters / Room Heaters, Dry Irons, Steam Irons and Mixer-Grinders.
The Company’s Managing Director, Mr. Raju Bista also said, “Surya products are used today in every city, every home and enjoy excellent patronage from retailers and customers. The Company is confident that the Surya retailer network, across the country, will promote appliances with the same enthusiasm as they have done for Lighting and Fans and make Surya a truly household electrical products company.”
Mr. Bista further added that “technologically superior features, attractive designs, affordability, durability and safety would be the key differentiators”. Appliances segment will also achieve the same level of success as in Fans, and Company will achieve target of about Rs. 200 Crore in 2-3 years period from Appliances business.
Surya group, a Rs. 4000 Crore company is an Indian multinational which takes pride for being the largest Indian lighting company & largest G.I & Hollow section Pipes manufacturer. It has proved its mettle in every venture. Recently, Surya Roshni has embarked upon a new journey by entering into Fan Segment.